Smartpak is perfect for packaging with large numbers of new SKUs regularly introduced to the product range with complex data points.
The software covers every piece of information on a food sleeve or carton, from title and description to imagery, icons, nutritional information and ingredients.
We designed the software initially for the ready meals industry, where there were often 20+ new SKUs across a product range at any one time, using the same size sleeve for multiple meal variants. It was created to reduce time taken to set up new artwork files for each SKU rather than for amends to artwork, although in some cases it can be used to manage artwork amends for existing SKUs.
It can also be useful for pet food, cosmetics, health supplements and pharmaceutical industries.