A Fresh Look, Same Commitment: Welcome to NewtonPak
Since 1983, we’ve been proud to support brands with packaging that does more than just protect products – it forms part of a co-ordinated partnership between us and our customers that gets products on shelf, on time, every time. Today, we’re excited to share the next chapter in our story: Newton Print has become NewtonPak.
Why the change?
Our new name reflects the journey we’ve been on and what the future holds. We’re not just about print – we’re about the whole package (pun intended). From talking to you, our customers, it was clear that you appreciated the way we go to extraordinary lengths to truly understand your business and deliver innovative, sustainable, retail-ready packaging solutions.
From consultancy and design to production and sustainability, NewtonPak captures the breadth of what we do and the proactive partnership we offer.
A refreshed identity
- Logo: Our new logo feels familiar, keeping continuity with our heritage while introducing a cleaner, modern look.
- Colour palette: The deep indigo conveys knowledge and reliability, while sage green represents growth and harmony. Warmer tones are added with the secondary colours to introduce a sense of compassion.
- Strapline: Your partners in packaging – because partnership is at the heart of everything we do.
“Drawing inspiration from the folds of board, this logo features interlocking and overlapping elements that also suggest a sense of motion. It symbolises the strong partnerships and deep connections you form with your customers that are ultimately woven into your history.”
Emily Godwin, Thirty Fathoms Design
What stays the same
While our look has evolved, our values haven’t changed. We remain:
- Proactive partners – taking time to understand your business and offering creative, innovative consultancy.
- Flexible and fast – being agile at every stage of the customer journey, from the very first point of contact.
- Customer-focused – with genuine care and award-winning service, we’re committed to not being a typical printer.
- Committed to sustainability – not only our Carbon Balanced status, but focussing on how your packaging can help you achieve your own sustainability goals.
What this means for you
Our NewtonPak brand update is about clarity, confidence, and continuity. You’ll see our refreshed identity across our website, social channels and communications – but behind it all is the same dedicated team, ready to go to extraordinary lengths for your business.
What’s next?
We’re proud of our heritage and even prouder of the future we’re building as NewtonPak. We’d love for you to explore our new look and share your thoughts – because this journey is about partnership, and we’re excited to continue it with you.
